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Latest post Sun, Apr 30 2006 3:21 PM by Anonymous. 6 replies.
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Keewi  +  219889 Wed, 26 Apr 06 09:03 AM
 Hi me again Please help me, correct my paragraphs. Thank you a lot.

Writing news release is similar to writing hard news. There are some different points that public relations practitioners have to concentrate on. First, public relation practitioners have to spend more time to write news release. They need to do well research and interview. Then they have to make the news release approved by the reporter. Public relations practitioners should address reporter interest by concentrating on the news values. If the news release is not approved by the reporter, it will not be published to the medium.

Another point is public relations practitioners have to put the organization information in the news release, including other important information. The style of writing should be simple and short. In addition, public relations practitioners have to use feature approaches for the story. Another important point is they have to fit everything in the deadline.

Joined on Sun, Apr 23 2006
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nona the brit  +  219901 Wed, 26 Apr 06 10:26 AM

I've highlighted problem areas.

Writing news release is similar to writing hard news. There are some different points that public relations practitioners have to concentrate on. First, public relation practitioners have to spend more time to write news release. They need to do well research and interview. Then they have to make the news release approved by the reporter. Public relations practitioners should address reporter interest by concentrating on the news values. If the news release is not approved by the reporter, it will not be published to the medium.

Another point is public relations practitioners have to put the organization information in the news release, including other important information. The style of writing should be simple and short. In addition, public relations practitioners have to use feature approaches for the story. Another important point is they have to fit everything in the deadline.

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Keewi  +  219906 Wed, 26 Apr 06 10:46 AM

Thank you Nona the brit

I'm not quite sure what are the mistakes. I tried to edit the paragraphs. If it is not correct, please suggest me the correct words.

Thank you so much.

 - Writing the news release is similar to writing hard news.

 - First, public relation practitioners have to spend more time writing news release.

 - They need to do good research and interview. Then they have to make the news release approved by the reporter.

 - Public relations practitioners should address reporter's interest by concentrating on the news values.

 - If the news release is not approved by the reporter, it will not be published to the media.

 - Furthermore, public relations practitioners have to put the organisation information in the news release, including other  important information.

 - In addition, public relations practitioners have to use feature approaches technique for the story.

 - Another important point is they have to fit everything to meet the deadline.

Keewi  +  220348 Thu, 27 Apr 06 06:32 PM

Hi.

      Could somone cheack what I edited again. I'm not really sure about them, especially "aprroved".

      Please, give some advice for me. Thank you for your time.Big Smile [:D]

nona the brit  +  220380 Thu, 27 Apr 06 09:14 PM

 - Writing a news release is similar to writing hard news.

 - Firstly, public relation practitioners have to spend more time writing news releases.

 - They need to conduct good research and interviews. Then they have to make the news release appeal to the reporters. (approved - reporters don't approve stories for publication, they either like them or they don't. They then have to persuade their editors to run them, perhaps that could be considered more of an approval, but really 'approved' is not an appropriate word here.

 - Public relations practitioners can increase a reporter's interest by concentrating on the news value of the story.

 - If the news release does not appeal to the reporter, it will not be published in the media.

 - Furthermore, public relations practitioners have to put the organisation's information in the news release as well as including other  important information.

 - In addition, public relations practitioners have to use (feature approaches technique) for the story. (I suspect you mean that the PR people have to be aware of 'forward features' and use their knowledge to provide journalists with relevant items. I don't like the phrase 'feature approaches technique', it is not a standard phrase in English language PR and does not sufficiently explain what you mean to be used in a non-idiomatic sense.)

 - Another important point is that they have to fit in with the media's deadlines.


Keewi  +  220644 Fri, 28 Apr 06 05:51 PM

Thank you so much, Nona the brit.

           I appreciated your help.

           Feature approach is something that will hook the reporter like a feature lead. (I read this from the book.)

           It will catch a reporter's attention. It's somthing like this. Big Smile [:D]

         

Anonymous, 3 yr 207 days ago
I sometimes get angry, please help me how can I get peace?
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