Standard or StandardS

I am wondering the use of word 'standard'. I should write an email and use the word.

We have made every attempt to achieve the standards of 'Name of Journal'.
or
We have made every attempt to achieve the standard of 'Name of Journal'.


Standard = the required level (of the Journal).


Thanks!
Maxis

Thanks Pieanne!

I read it through (with my "not so perfect" English) but unfortunately I didn't get the point. Is there a crucial different between the meaning of singular and plural..?

I guess that the better form is 'the standard of New York Post". Maybe?

That makes sense to me!

Thanks again Pieanne!! :d