I'm aware that in newspaper headlines a very special kind of grammar (or lack thereof) is used (all verbs in present simple, often no articles...). But how about headings in other types of text?

I'm writing a document for an advertising campaign. One of the paragraphs will be devoted to a brief description of the situation on the market. Can I use the following heading for the paragraph: "Brief description of market situation" (no articles)?

Looking forward to some advice.
Your heading is OK, but rather bland though. For suggestions on how to write a newspaper headline, please read the following article: http://www.boston.com/news/globe/editorial_opinion/oped/articles/2004/11/22/the_art_of_writing_he... /
By the "rules" of headlines, you can, but as Likeguslee says, it's very bland.

Either "Market Summary" or "Trends in the Widget Market" or "2006 Widget Market" at the very least. To include "Brief Description" is a little silly - the person looking at it will see that it's a brief description.
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Thanks for your comments, Likeguslee and Grammar Geek.
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