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the following is my latest modified version.

Dear Sir or Madam:
Having recently completed my BA in Business Administration at Vaasa Polytechnic in Finland, I am now very keen to study for the MA in Marketing at University of Vaasa.

After graduating from high school in China, I decided to pursue a BA overseas in order to experience the greatest possible breadth of education. Vaasa Polytechnic was my preferred choice for several reasons. First, it offered exactly the linguistic and professional courses I wanted, such as marketing, management and Spanish. Second, it was well placed for a student of business administration: I expected to benefit from examining the culture of local industrial giants such as Nokia, Ericsson and Volvo. Third, I was interested in the Finnish-Swedish cultural style, which contrasted strongly with my Chinese background.

While at Vaasa, my special interest in marketing studies was aroused by a course in International Marketing Management. As part of this course, I learnt how a multinational corporation can adapt to the host country market by applying integrated entry modes and strategies based on the natural, political and cultural environment. By analysing data from a number of Chinese companies, I learnt how MNCs and the Chinese market benefit bilaterally from popular joint ventures and foreign direct investment. Lastly, while exploring the theory, I simplified a generic model of entry strategy for the Chinese market and, after some additional in-depth research, created a new model in MS Excel, so that my findings could be easily understood. This model was highly commended by my tutor.

It was also at Vaasa that I found my aptitude for learning languages. As well as Finnish, I studied Spanish: language is inevitably the key component of communication in successful international marketing, and Spanish is the world’s second language, in terms of business opportunities. Combined with English and Chinese, these languages have given me a firm foundation for the study and practice of global marketing techniques.

In addition to the linguistic benefits, experiencing different cultural backgrounds has contributed to my better understanding of how to promote business in those cultures, since different cultural values require different marketing strategies. During my travels to Hong Kong, Singapore and several EU countries, I have not only enjoyed the local cultures and their heritage, but also tried to discover how these can affect the ways in which people react and behave. This I hope will help me to respond effectively in an international business environment.

As further preparation for a career in marketing, I have worked as a marketing co-ordinator in a joint venture medical equipment company, and also in a Chinese government institution as a consultant for students going overseas. This public sector work has balanced my understanding of the private sector's need for profits with an appreciation of the value of interacting with local residents to create confidence in public services, which in turn promotes economic growth and greater social harmony.

I am applying for the MA in Marketing course at University of Vaasa for three reasons. The first is that the course precisely matches my particular area of interest in marketing: namely consumer behaviour and marketing management. The second is the high reputation of your school for producing outstanding graduates and keeping pace with changes in the world of marketing. And the third is your close relationship with well known global companies, which ensures that theoretical expertise is supported by real experience of culture-based communication and global market strategy analysis. The combination of these factors makes your MA in Marketing course the natural choice for me at this point in my career.

Thanks for your time to consider my request. I am looking forward to your positive response.

Yours faithfully
Benny Chen
Hello Benny

I think it looks fine now. I've made a few very slight changes:


Dear Sir or Madam:
Having recently completed my BA in Business Administration at Vaasa Polytechnic in Finland, I am now very keen to study for the MA in Marketing at the University of Vaasa.

After graduating from high school in China, I decided to pursue a BA overseas in order to experience the greatest possible breadth of education. Vaasa Polytechnic was my preferred choice for several reasons. First, it offered exactly the linguistic and professional courses I wanted, such as marketing, management and Spanish. Second, it was well placed for a student of business administration: I expected to benefit from examining the culture of local industrial giants such as Nokia, Ericsson and Volvo. Third, I was interested in the Finnish-Swedish cultural style, which contrasted strongly with my Chinese background.

While at Vaasa, my special interest in marketing studies was aroused by a course in International Marketing Management. As part of this course, I learnt how a multinational corporation can adapt to the host country market by applying integrated entry modes and strategies based on the natural, political and cultural environment. By analysing data from a number of Chinese companies, I learnt how MNCs and the Chinese market benefit bilaterally from popular joint ventures and foreign direct investment. Lastly, while exploring the theory, I simplified a generic model of entry strategy for the Chinese market and, after some additional in-depth research, created a new model in MS Excel, so that my findings could be easily understood. This model was highly commended by my tutor.

It was also at Vaasa that I found I had an aptitude for learning languages. As well as Finnish, I studied Spanish: language is inevitably the key component of communication in successful international marketing, and Spanish is the world’s second language, in terms of business opportunities. Combined with English and Chinese, these languages have given me a firm foundation for the study and practice of global marketing techniques.

In addition to the linguistic benefits, experiencing different cultural backgrounds has contributed to my better understanding of how to promote business in those cultures, since different cultural values require different marketing strategies. During my travels to Hong Kong, Singapore and several EU countries, I have not only enjoyed the local cultures and their heritage, but also tried to discover how these can affect the ways in which people react and behave. This I hope will help me to respond effectively in an international business environment.

As further preparation for a career in marketing, I have worked as a marketing co-ordinator in a joint venture medical equipment company, and also in a Chinese government institution as a consultant for students going overseas. This public sector work has balanced my understanding of the private sector's need for profits with an appreciation of the value of interacting with local residents to create confidence in public services, which in turn promotes economic growth and greater social harmony.

I am applying for the MA in Marketing course at University of Vaasa for three reasons. The first is that the course precisely matches my particular area of interest in marketing: namely, consumer behaviour and marketing management. The second is the high reputation of your school for producing outstanding graduates and keeping pace with changes in the world of marketing. And the third is your close relationship with well known global companies, which ensures that theoretical expertise is supported by real experience of culture-based communication and global market strategy analysis. The combination of these factors makes your MA in Marketing course the natural choice for me at this point in my career.

Thank you for taking the time to consider my application. I look forward to your response.

Yours faithfully
Benny Chen



I hope that seems ok to you – if there's anything you're not sure about, please feel free to ask.

MrP
Students: Are you brave enough to let our tutors analyse your pronunciation?
i want to study abroad. take a master program in international management or maybe in international business....
please send me a letter of motivation in international management or in international business....i dont know how to write it.... please please .....
send to : (deleted)
thank you sir really we need such examples to write letters of motivation thank you